Appointment Setter

The Complete SDR Playbook for B2B Appointment Setting

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There’s a reason great SDRs seem to book meetings effortlessly while others struggle through endless calls and emails.It’s not just about talent.It’s about process — having a system that takes the guesswork out of connecting with real buyers. That’s where a solid appointment setting playbook makes all the difference. If you’re building, training, or scaling … Read more

SDRs vs Appointment Setters: What’s the Difference?

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SDRs vs Appointment Setters: What’s the Difference?

In B2B sales, titles can get confusing fast. SDR, BDR, AE, appointment setter… it’s easy to get lost in the acronyms. But if you’re hiring for your sales team or outsourcing lead generation, it’s important to know who does what — and why it matters. Today, we’re clearing up a common question:What’s the difference between … Read more